Maternal Mortality Ratio or Angka Kematian Ibu (AKI) is the number of maternal deaths due to complications of pregnancy, childbirth, and the puerperium period recorded within one year per 1000 live births at the same time. Jember, one of city in East Java, has to be first position of the highest maternal mortality ratio in East Java. According to the health profile of Kabupaten Jember, in 2014 in Arjasa Subdistrict, the drop out of antenatal care or ANC rate was very high (K1 = 97%; K4 = 47%). This condition certainly has a big influence on AKI in Jember. Therefore, MAMA (Maternal Acquaintance for Mom’s Awareness) decided to focus on the ANC, especially increasing the number of ANC visits in Kemuninglor Village, Arjasa District in an effort to reduce maternal morrality ratio in Jember Regency.
On Saturday, April 13th 2019, a MAMA bonding was held. This activity was held in Kemuninglor Village, Arjasa District, Jember Regency. In the same day, POSYANDU was held also in this village. So that, this bonding event was held with POSYANDU activities in the village. MAMA was began with opening, after that it was continued by sharing about ANC explained by Indra Caesar as PETRA. In the middle of sharing, pregnant women or ibu-ibu was very enthusiastic to pay attention and answer a number of questions asked by the speaker. After sharing, in order not to get bored we invited pregnant women and WUS to sing the song “Ayo ANC” and give a game. The game was myths or facts about pregnancy. When the games ware done, mothers looked very eager to answer some of the statements given by OC regarding pregnancy. Mothers who succeeded in answering and explaining OC’s statements whether myths or facts then given door prizes such as household appliances.